A message from Malcolm Wright, Chief Commercial Officer

With all the recent media coverage of COVID-19 (coronavirus), it’s hard not to feel overwhelmed by this unprecedented situation. We, here at GeoBlue, have a team that has been continuously monitoring the situation and are committed to ensuring our members get the care and support they need through this crisis. We’ve summarized below the efforts we’ve made to keep our stakeholders – members, brokers, clients, vendors and Blue Plan partners like you – informed as the situation evolves.

While it’s hard to think about anything else other than the coronavirus right now, we must remain focused on our longer-term business objectives – to ensure the health of our business after this crisis ends and to concentrate on what we can control. On that note, despite the virus situation, our sales teams remain out in market, albeit on a virtual basis. One of the benefits of being in the international space, and especially the corporate segment, is that multinational companies need to maintain their global operations and the people that run and support those operations, and that’s where our BCBS Global solutions come in.

With our strong domestic brand in Blue Cross Blue Shield, and our strength outside the U.S. with Bupa Global, together we have the world’s largest care network of 1.7+ million providers worldwide.

This combination provides a compelling value proposition that can help protect your domestic portfolio and serve the needs of your accounts. While we as a system dominate domestically, our competitors have more market share internationally. This means competitors could gain a foothold into your domestic medical business through winning and serving globally-mobile members.

The bottom line: If your clients aren't getting their international solutions from you, then they're getting them from our competitors. There is a lot of opportunity to be won when we offer a Blue domestic and international solution.

Here's the good news – you don't need to be a global expert. Our sales teams are in your local markets and ready to serve as your global SME. Simply contact your GeoBlue representative. Our sales territory contacts are listed below.

We also want to make it easy for you to promote global in your local market. That's why we created the Marketing Playbook. We've heard great feedback since our initial launch in December 2019. You can download it here.

We're here to partner with you towards success. Please feel free to reach out to me directly or your GeoBlue sales contact to discuss opportunities.

Regards,

COVID-19 resources available

Like many of you, we are closely monitoring the current situation with coronavirus (COVID-19) and reviewing information from the Centers for Disease Control (CDC) to ensure that our members and employees stay safe and protected. To that end, we recently issued a press release detailing our expanded resources, including access to our Global TeleMD™ product (international telemedicine) for our group short-term traveler plans until May 31.

We have several versions of our Coronavirus information flyer available to help our members stay informed and connected to our services:

• Version suitable for all members

Specific group product versions:

• Group Expat members
• Group Business Traveler members
• Blue Plans and groups who are offering the Bundled Global Traveler plan through our special program
• Group student blanket plan members

We also continue to communicate to group expat members through our Re: Member newsletter.

As always, our entire organization is committed to ensuring our clients and members get the care and information they need through this outbreak. Please feel free to reach out to your GeoBlue account rep with any questions.

Go Global with your Sales Presentations

Including key slides about Blue Cross Blue Shield Global in your sales presentations is the first step in getting accounts to think of Blue as more than just domestic health insurance.

Please note that certain products are not available in all states. Please use the state-specific slides as noted for the GeoBlue overview and corporate product slide.

Great to See You at Sales Advantage 2020

GeoBlue was glad to connect with so many of you in January at the Consortium Health Plans' Sales Advantage conference in San Diego. Our booth display, "Lock in your business, unlock the world," says it all. BCBS Global builds on Blue Cross Blue Shield’s domestic strength, enabling you to protect your domestic business while meeting the global needs of your accounts.